Marc Strauch
Venture Catalyst & Strategic Advisor  ·  Fractional Chief Transformation Officer  ·  Product Studio Founder
Climate · Cleantech · Circular & Regenerative

Translating complex technical systems into the human and financial language that moves capital.

For five decades, the work takes the same shape: read where technology readiness, regulatory momentum, capital availability and market urgency converge, then translate the idea or initiative into the financial language that moves a decision. It has produced $20M+ in foundation and public-private capital, a federal mediation, an enterprise sales methodology, a film that changed a legislative vote, the methodology behind multi-billion dollars in Enterprise Agreement revenue, eight co-founded companies, two private venture funds, hundreds of media assets, and two software applications currently in build.

Forward positions — each one taken before the category had a name
1980EnergySolar housing capital, three decades early
1985Social entrepreneurshipRegen ag before it had a name
1996MSFT CxO WebThe business case for the Web, written for CxOs
1999Energy gridEnergy storage equity, pre-institutional
2000Business caseGAAP-based enterprise IT value methodology
2010Circular economyWaste-to-energy and biochar, pre-capital
2017Web3Hashtags as web domains, patented
2022Blue economySovereign fisheries plan, presented to head of state
2026AI SaaS buildTwo SaaS products in build
1980 — Capital$1,000,000Ford Foundation · $1M

First grant of its kind for low-income solar hot water housing — in Seattle, arguably the worst solar geography in the country. Three real estate developers had laughed me out of the room six months earlier. The technology worked. The market took thirty years.

2000 — Methodology$100M+ in one studyMicrosoft · Business Value Team

Co-founded the skunkworks that moved enterprise selling from product features to GAAP financial metrics. The first three Rapid Economic Justification engagements returned over $100M in new Enterprise Agreement revenue. Audited by Gartner and Giga. Sixty white papers and four hundred case studies followed.

2026 — Build2 SaaS productsQuantum Ravioli · Product studio

I develop the idea, write the business case, model the value, write the functional specification and direct the UI/UX and engineering. Betas 3Q2026 and 2Q2027.

Mandate

Capital has to be pointed at what actually gets built.

I work selectively in three configurations: as an Advisor, Venture Partner or EIR with values-aligned funds and family offices; as a Board Member or Strategic Advisor for founders and companies at the convergence of frontier technology and planetary impact; and as a Fractional Chief Transformation Officer for founding teams navigating the critical transitions from technology to product-market fit to scale.

What I bring into that room is the ability to hold both halves at once: whether the technology genuinely works, and whether anyone is compelled to buy it. Most people in the room can assess one or the other. The decision requires both.